Have you got your copy of Heinemann Media 3e which is updated for the new Study Design?
Close Notification
Open Notification

Media in Minutes

The Reinforcement Theory

The Reinforcement Theory

In this episode, we’re talking about Joseph Klapper’s Reinforcement Theory. In the early days of communication, people…

Representation

Representation

Representation refers to the idea that everything we see or hear in the media has been constructed….