Media in Minutes | VCE Media Edition | Structure and Assessment
Hey Media nerds! Today we’re talking VCE Media Units 3&4. In this video, we’re going to take a look at …
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Media in Minutes
Media in Minutes is a series of videos that looks at important ideas in media and communication.
The Hypodermic Needle Theory
Today, we’re talking about the Hypodermic Needle Theory which was one of the earliest ways of thinking about how the …
The Two Step Flow Theory
What do Al Gore and Kony 2012 have in common? Well, they’re both great examples of a communication theory called …
The Agenda Setting Function Theory
Today we’re looking at the Agenda Setting Function Theory which suggests that the media can’t tell you what to think …
The Reinforcement Theory
In this episode, we’re talking about Joseph Klapper’s Reinforcement Theory. In the early days of communication, people thought that the …